Data & Analytics

Stop Guessing. Start Knowing.

Attribution. BI Dashboards. LTV. Cohorts.

Most marketing teams make decisions based on incomplete data. Lumynex builds the analytics infrastructure that shows you exactly which channels, campaigns, and funnels are generating revenue — and which ones are burning it.

Analytics Services

Full Revenue Visibility.

Every number tied to what actually matters — depositing users, LTV, and ROAS.

1
Organic Search
38%
Google Ads
29%
Affiliate
21%
12%
FTD Attributed
$6.20 CPD

Attribution Modeling

Custom multi-touch attribution across 15+ platforms — so you know the true source of every conversion, not just the last click.

2
Revenue Dashboard ● LIVE
$2.4M Monthly Rev ↑ 18%
4.2x ROAS ↑ 0.4x

BI Dashboards

Real-time business intelligence dashboards built for iGaming operators, CMOs, and growth teams — all your KPIs in one view.

3
Cohort Retention
Jan
100%
72%
58%
44%
Feb
100%
78%
61%
Mar
100%
81%
Avg LTV $284 / user

LTV & Cohort Analysis

Understand the lifetime value of users acquired by each channel, campaign, and creative — and optimize spend accordingly. Track cohort retention over time.

Why It Matters

15+ Platforms.
One Clear Picture.

Google Analytics, Meta Ads Manager, your CRM, your affiliate platform, your sportsbook backend — they all tell a different story. Lumynex connects them into a single attribution layer so you're making decisions based on truth, not assumption.

15+ Platforms connected and tracked
Real‑Time Live dashboards updated continuously
Revenue‑First Every metric mapped to financial outcomes
Built For

Teams That Run on Data.

iGaming Operators Sportsbooks Forex Brokers Crypto Platforms FinTech SaaS CMOs & Growth Teams

Ready to See the Full Picture?

We build the data infrastructure. You make better decisions.